Building a strong personal brand on LinkedIn can be a game-changer for professionals. With over 1.1 billion members worldwide (and 304+ million in Europe as of 2025 ), LinkedIn is the premier platform for thought leadership and networking. A great LinkedIn personal brand means a polished profile, clear messaging, and regular content that resonates. But […]
Building a standout LinkedIn personal brand is crucial for entrepreneurs looking to attract partners, investors, and clients. In fact, LinkedIn can generate over 277% more leads than Facebook or Twitter and helps build credibility; 82% of consumers are more likely to trust companies whose leaders actively post there. A specialized LinkedIn branding agency helps entrepreneurs […]
We Sat Through 3 Brand Strategy Workshops – Only One Was Worth It Introduction: Navigating the Maze of Brand Strategy Workshops Every founder dreams of a brand that stands out with crystal clarity and resonates with its audience. As a founding team, we knew our startup’s brand needed sharper definition. Our message felt muddled, […]
We Asked 7 Founders: What Changed After a Brand Strategy Workshop? Before Sahil Gandhi, the “Brand Professor” and co-founder of Blushush (and partner in Ohh My Brand), conducted our workshop, many founders admitted their brands felt fuzzy and fragmented. A common confession was that without a clear strategy, marketing became “a bunch of ad hoc […]
We Audited 20 LinkedIn Profiles — 90% Failed This One Test Our review of 20 LinkedIn profiles of CEOs, founders, and consultants uncovered a striking truth: 90% failed the basic clarity test. In most cases, visitors couldn’t tell who they helped or how within a glance. Their headlines and summaries were generic or jargon-filled, offering […]
Social media is no longer optional for startup founders and CEOs. It is a critical way to build trust, attract customers, and signal leadership. Yet founders often face a dilemma. How do you share your genuine voice while still driving growth? Simply posting bland corporate updates will not cut through the noise. Oversharing personal details […]
LinkedIn has emerged as the ultimate platform for CEOs and founders to build their personal brands. Yet many executives struggle with low visibility and a trust gap. They know their company brand, but their personal leadership brand remains hidden. In today’s digital age, CEO personal branding is not a luxury. It is a competitive necessity. […]
In uncertain times, stakeholders look for steady leadership. A crisis can knock out years of goodwill if a leader seems absent or inauthentic. Trust is the new currency: 59% of consumers are more likely to buy from a brand they trust. Similarly, 82% of people say they trust a company more when its senior leaders […]
In today’s digital-first world, your online presence often creates the first impression before you meet anyone in person. Whether you’re a freelancer, entrepreneur, or job seeker, having a personal brand website is crucial for standing out. For instance, 98% of employers conduct online research on candidates and nearly half are less likely to interview someone […]