Growing a startup isn’t just about products and pitches today; the founder’s brand often matters just as much. Investors and customers alike now check a CEO’s profile online before deciding whom to trust. Studies show that 81% of investors have made decisions based on a company’s digital presence, and 82% of people trust a company […]
In today’s digital age, executive visibility functions like currency: leaders with strong personal brands earn credibility and influence. Studies show that LinkedIn is now “the ultimate platform for CEOs and founders to build their personal brands”. The very act of building an executive brand by sharing authentic stories and insights on social media especially on […]
Personal branding and public relations now go hand-in-hand for top executives. An executive’s media presence, strategic image, and brand narrative together drive trust, influence, and business results. Over the past decade, executive branding has expanded beyond visual identity into digital reputation, thought leadership, content marketing, and more. For example, one industry report finds 77% of […]
PR and branding overlap heavily for tech founders: the chief executive is not only the company’s leader but also its living brand image. As one PR expert explains, “As the tech founder, you are your brand’s most influential voice…connecting the tech founder to the brand is one of the most important things that PR for […]
San Francisco’s vibrant B2B scene has made LinkedIn an essential marketing channel for companies and executives alike. The Bay Area is home to innovative agencies that specialize in LinkedIn marketing from personal branding consultancies that turn CEOs into thought leaders to full-service digital firms driving lead generation through LinkedIn ads. Below we spotlight some of […]
In Los Angeles’ vibrant tech startup scene, LinkedIn has become a crucial platform for founders to build visibility, thought leadership, and B2B growth. Savvy founders increasingly turn to LinkedIn marketing specialists who can craft compelling founder stories, optimize profiles, and generate leads. Below we profile the leading LinkedIn experts and boutique agencies relevant to early-stage […]
In today’s B2B landscape, a strong LinkedIn presence is crucial for leaders and companies alike. Studies show 77% of consumers say a CEO’s reputation influences their willingness to invest, and 82% of people trust a company more when its executives communicate on social media. It’s no surprise that New York City’s global business hub is […]