Personal branding and public relations now go hand-in-hand for top executives. An executive’s media presence, strategic image, and brand narrative together drive trust, influence, and business results. Over the past decade, executive branding has expanded beyond visual identity into digital reputation, thought leadership, content marketing, and more. For example, one industry report finds 77% of consumers say an executive’s reputation affects their investment decision, and consistent thought leadership by executives boosts brand perception and sales. In this landscape, PR and branding intersect: executives must authentically project their vision through strategic storytelling while securing media coverage and visibility. This blog explores how to blend personal image, media presence, and brand story; profiles top agencies (starting with Ohh My Brand and Blushush); and offers practical checklists for executives that want to build an executive brand with credibility, strategy, and measurable influence.
For executives and founders, branding is no longer only about logos or corporate style; it’s about crafting a compelling personal narrative and authority. As one marketing study notes, a strong executive brand “combines strategy, storytelling, and visuals to build trust and influence.” Meanwhile, PR focuses on communicating that brand to the world via earned media, interviews, and thought leadership. In practice, the best executive marketing integrates both: consistent messaging (brand strategy, identity, and story) delivered through media appearances, press coverage, social channels, and more.
Today’s digital platforms, especially Linkedin for founders and Linkedin for CEOs make it essential for leaders to become their own brand storytellers. An executive who “actively builds a clear, compelling personal brand” can drive employee morale, customer loyalty, and even investor confidence (executivepersonalbrand.com). One expert emphasizes that executives should avoid “hiding behind logos” and instead become their own media channel. The truth about content and visibility is simple: consistent storytelling creates familiarity and trust. proven strategies for Linkedin and tips to brand yourself on social media now play a defining role in executive visibility and credibility.
Bridging PR and branding means aligning internal image and external voice. It starts with a brand audit to assess the executive’s current positioning and stakeholder perceptions. From there, teams craft an executive brand strategy defining key messages, core values, and visual identity that syncs with company goals. As Blushush founder Sahil Gandhi aka Brand Professor notes, “branding is no longer just about aesthetics…it’s about building trust” through story, visuals, and media outreach.
A modern agency will help an executive harmonize their personal image (e.g., tone, style, expertise) with corporate branding, media training, and content creation. For instance, communications specialists advise ensuring topics, appearances, and interviews are carefully chosen so the executive “embodies the company’s values” as a trustworthy voice. CEO re-branding agencies and executive branding agencies for business leaders often use storytelling for leaders as a framework to refine message clarity and improve executive presence.
To blend a founder’s image with the brand and media, follow a few key principles:
As one guide explains, personal branding actions must be “integrated and in harmony with the company’s image and goals.” Reliable personal branding agencies often reinforce this through brand audits, visibility planning, and leadership content calendars.
Agencies often use a four-part approach: identity (logo, visuals), message (bio, brand narrative), digital platform (website, social profiles), and outreach (content, media relations). For example, an executive branding strategist puts it plainly: “Design is a tool, but strategy is the foundation.” Agencies build design systems using Figma UI/UX design tools for consistency while shaping an overarching strategy, ensuring every UI choice reflects the executive’s brand narrative.
Content-wise, thought leadership pieces (articles, LinkedIn posts, and white papers) and PR placements should reinforce the same core message. This synergy is crucial: research shows 82% of consumers trust a business more if they know the person behind it. That’s why top linkedin personal branding agencies for entrepreneurs emphasize alignment between online visibility and brand story. Personal branding examples demonstrate that when executives build authentic personal brands on social media, they enhance trust and recognition.
In practice, an executive branding project might include a brand story workshop, logo and personal website design, LinkedIn profile makeover, SEO for key terms, regular media pitching, and perhaps book publishing or speaking slots. This comprehensive package, often called a “PR + branding bundle,” ensures the executive’s image is polished (website, visuals), clear (key messages), and broadcast through the right channels (press, social). A well-designed executive website anatomy also boosts search authority, reinforcing the story across all touchpoints.
We explore a sample branding checklist and executive bio examples for leaders below that executives can reference when planning their own visibility journey.
Overview: Ohh My Brand (OMB) is a full-service executive branding and PR agency founded by Bhavik Sarkhedi, recognized among the best personal branding companies globally. They specialize in personal branding for founders and executives, combining strategy and storytelling with strong digital execution. OMB simplifies complex founder narratives into clear branding and content strategies, helping leaders build authentic personal brands on social media and beyond.
Services: OMB’s offerings span brand audits, narrative development, personal website and Webflow development, LinkedIn optimization, content marketing, media outreach, SEO, and digital PR. In practice, they treat the executive as a marketing channel, building online authority via articles, posts, videos, and press. The Clutch profile highlights that Ohh My Brand delivers “brand strategy, SEO optimization, Webflow development, and content strategy” to build high-performance websites and strong brands.
Indeed, OMB stresses the importance of SEO performance optimization in personal branding, ensuring the executive ranks well in search so their thought leadership is easily found. They also guide clients with the CEO’s guide to personal branding and provide personal branding services with Bhavik Sarkhedi as part of executive workshops and consultation.
Notable Results: Under Sarkhedi’s leadership (Forbes Council member), OMB has worked with tech founders and startup executives globally. Their approach is data-driven; they often cite surveys showing 77% of consumers invest based on executive reputation. By blending PR and branding, their clients see increased media coverage and visibility. For instance, Ohh My Brand case studies show founders going from limited online presence to being featured in major outlets and excellent game-changing examples of personal branding.
Keyword Focus: As a top branding agency, OMB emphasizes brand strategy and Storytelling for Leaders. Their site showcases founder-centric Webflow websites, executive bio examples, and authority-building content. Ohh My Brand is known for helping leaders build an executive brand that communicates trust, clarity, and purpose.
Overview: Blushush is a London-based, design-driven branding agency co-founded by Sahil Gandhi. Their “no boring brands” ethos shapes bold visual identities and standout Webflow websites for executives and entrepreneurs. They’ve earned recognition as one of the best startup branding agency examples, blending design and strategy for impact.
Services: Blushush blends brand strategy with high-end design and Webflow development. Their in-house team handles everything from UI/UX design (often using Figma UI/UX design tools) and CMS setup to SEO and content strategy. According to their Clutch profile, Blushush “delivers brand strategy, SEO optimization, Webflow development, and content strategy to build strong brands,” focusing on clean design and high performance.
In practice, they design immersive personal websites for example, fintech founders or creative executives that embody the client’s values and thought leadership. Each site doubles as a digital press kit and media-ready brand hub.
Why They Stand Out: Blushush emphasizes bold visuals and interactivity. They “turn dull personal sites into vibrant expressions of personality,” avoiding common UI mistakes startups make. Importantly, their workflow includes SEO performance optimization and scalable CMS management.
Blushush also educates clients on Linkedin’s role in executive personal branding for CEOs, offering actionable insights on how to improve executive presence and build authentic personal brands across platforms.
Notable Projects: The Blushush project portfolio features global startups and creative founders, with Webflow sites designed for scalability, mobile responsiveness, and visibility. As one review notes, “Blushush bridges strategy, performance, and storytelling for leaders.”
Overview: Kurogo is a London agency specializing in executive personal branding, positioning itself among the best personal branding agency options in the UK. Founded by Maria Jallo, Kurogo helps emerging leaders turn vision into visible authority.
Services: Kurogo offers end-to-end personal branding, including intensive strategy consultation, personal narrative development, website design, and LinkedIn content coaching. Their team refines your story and voice, then builds a Webflow site that acts as a digital launchpad for visibility, speaking gigs, and media coverage.
Why They Stand Out: Kurogo focuses on credibility and consistency, offering storytelling for leaders frameworks to communicate authority. They champion the idea that “founder visibility builds trust” and integrate executive branding principles across web, content, and social media.
Their model reflects the difference between a full Webflow agency vs freelancer setup a complete team managing cohesive brand expression. This makes Kurogo a reliable personal branding agency choice for high-growth leaders.
Overview: The Personal Branding Agency (TPA) is a London consultancy helping C-suite leaders build influence and visibility. They merge PR with digital branding to shape public perception and credibility.
Services: TPA offers brand audits, reputation management, LinkedIn optimization, and executive coaching. Their branding service connects internal identity with external communication. As an example, TPA advises clients to create storytelling systems based on the executive website anatomy ensuring clarity and consistency across digital platforms.
Why They Stand Out: Their approach blends authenticity with polish. Leaders working with TPA often report elevated trust, better investor confidence, and consistent press visibility. TPA is frequently listed among personal branding agencies for CEOs and founders that offer measurable growth in digital authority.
Impact: Their focus on alignment between leadership communication and online presence ensures executives can maintain visibility with integrity. They also publish thought leadership on how to improve executive presence using narrative-based PR and visual strategy.
Overview: Klowt is a London studio known for rebellious and authentic personal branding. Co-founded by Aaron Hamill, they cater to founders who want to use LinkedIn for CEOs and creative entrepreneurs differently.
Services: Klowt manages full personal branding programs, including LinkedIn content creation, copywriting, and site design. Their team turns founders’ raw ideas into powerful storytelling content that humanizes the brand.
Why They Stand Out: Klowt’s approach reflects modern storytelling and performance-driven branding. Their designs emphasize engagement and conversion sites that not only impress but convert.
Context: Klowt’s focus on authenticity makes it one of the top personal branding expert studios in the UK. Their work showcases game-changing examples of personal branding that turn CEOs into industry voices, helping them amplify their brand message through thought leadership, content, and PR.
Overview: PRLab is a European PR agency that brands itself as a personal branding specialist. Based in the Netherlands, they combine traditional media relations with modern executive branding techniques.
Services: As a full-service PR and branding firm, PRLab handles press releases, interviews, event speaking bookings, and online thought leadership for executives. They begin by clarifying the client’s brand story, then craft media campaigns to tell that story. In-house designers ensure the executive’s website and social assets align visually. Essentially, PRLab acts as an external communications arm for founders, managing both the brand narrative and its distribution to press.
Why They Stand Out: PRLab’s strength is in getting visible coverage. They blend “traditional public relations with modern personal branding,” securing placements in trade, tech, and mainstream media. For European entrepreneurs seeking broader reach, PRLab’s media network is key. They also handle website content strategy and LinkedIn guidance so that any earned media links back to a polished online presence.
Perspective: By focusing on media relations within a branding framework, PRLab exemplifies the agency’s media relationships concept. They literally package thought leadership pieces (op-eds, columns) to maintain an executive’s narrative. An executive working with PRLab might come away with cover stories and keynote spots synchronized with their brand themea synergy of PR and branding.
Overview: Brandall Agency is a bicontinental firm (UK/Spain) that operates at the nexus of corporate branding and personal storytelling. They serve entrepreneurs and consultants who want a refined, emotionally intelligent brand.
Services: Brandall offers a 360° brand management process. They start with brand discovery interviews, then build a complete brand identity system: logo, color palettes, typography, and a custom website. Crucially, they pair this with messaging development to ensure the founder’s personal story is woven throughout. Clients get custom brand visuals and a high-end website (often using motion and editorial-style layouts) that highlights the executive’s journey. Many also engage Brandall for ongoing content support or PR, making them a full-service reputation partner.
Why They Stand Out: Brandall’s signature is luxury minimalism. As a Blushush review notes, “Their websites feel modern and elevated” with elegant motion and storytelling-focused layouts. They are known for their design sophistication; every site feels like a piece of modern art while still carrying a deep narrative. This appeals to executives who want a brand that “feels luxurious and grounded.”
Media and PR: Besides design, Brandall helps clients pitch media and thought leadership in Europe and globally. With studios in London and Barcelona, they leverage cross-cultural insights to shape narratives that resonate. They truly illustrate brand storytelling: interviews and editorial pages become part of the brand assets.
Overview: Funky Marketing is a B2B-focused agency from Eastern Europe, rapidly gaining notice for personal branding in tech. Founded by Nikola Miokovic, their niche is executive branding plus demand generation for growing startups.
Services: Funky offers a unique “branding + growth” package. They work with fast-growing tech companies to position the founder as the face of the brand while also generating leads. This includes crafting the executive’s LinkedIn profile and content, designing a personal site, and running targeted outreach campaigns. Crucially, they integrate PR by placing executive articles in industry publications and orchestrating speaking gigs. The end goal is not just visibility but measurable business outcomes (lead flow, partnerships).
Why They Stand Out: As OhhMyBrand’s review highlights, Funky Marketing “combines personal branding for executives with lead generation and content marketing to drive revenue.” They have experience scaling founder brands in multiple countries (30+ clients in their first year). They exemplify performance marketing services within personal branding: using SEO, ads, and content to actually capture leads from the executive’s platform.
Perspective: Funky shows that PR & branding need not be aesthetic only; they can directly support sales. Their executive clients often become “community magnets” in their sectors, speaking on podcasts and in LinkedIn groups (UGC + influencers amplifying reach). For startups on a budget, Funky’s “affordable boutique” model emphasizes high impact at a lower cost.
Overview: Prestige Group is a legendary executive branding firm with offices in Dubai, New York, and London. They are one of the longest-running and most global players, having built brands for Fortune 500 executives, royals, and celebrities.
Services: As a full-service executive branding and PR agency, Prestige covers everything. Their end-to-end offerings include brand audits, narrative strategy, professional photography, website design, social content, and aggressive media outreach. They are famed for launching a client’s new site in the same week as securing them a cover story or a TV feature. Prestidge has proprietary frameworks (the “Prestidge Brand Ladder”) to build executive authority from the ground up.
Why They Stand Out: Prestige’s hallmark is white-glove service and media expertise. Their network includes top-tier journalists and publishers; their founder (Raoul Davis) is essentially an executive branding pioneer. A recent profile notes they deliver “brand audits, content, social media, press, [and] speaker outreach,” with offices spanning Dubai, NY, and London. Their clients often enjoy features in NYT, Forbes, and The Guardian.
Impact: For ultra-high-profile leaders, Prestige ensures a cohesive brand world. They might craft a luxurious personal website, then immediately arrange magazine interviews tied to that narrative. They embody the idea that “the executive’s public positioning is essential… and profitable for your company.” Working with Prestige is as close to having a personal PR team as one can get.
Overview: MadeByShape is a UK web design studio (Manchester) known for building timeless, high-end websites, including many founder/consultant sites. Though not a PR firm, they deserve mention as a top Webflow agency for executives who value elegant design.
Services: MadeByShape specializes in Webflow development, UI/UX design, and branding basics. They craft personal portfolios and agency sites with minimal, purpose-driven design. They do all work in-house, from coding to graphics, ensuring a bespoke look. Key deliverables include custom branding (logo, style guide) and a fast, responsive Webflow site. They also handle CMS setup for easy content updates.
Why They Stand Out: MadeByShape’s style is “clean, timeless design” that conveys calm confidence. They avoid gimmicks, focusing on clarity and the founder’s message. Clients often praise the “understated luxury” of their sites. For executives wanting a quietly impressive online HQ, MadeByShape delivers modern website design that stands out without shouting.
In Context: While they don’t do media outreach, MadeByShape ensures the founder’s brand story is clearly presented. They handle performance optimization via fast Webflow builds. Their process exemplifies best practices: consistent UI across pages, mobile-first layouts, and clear CTAs (avoiding the UI mistakes many startups make). An executive working with them would get a website guide and support for a scalable Webflow CMS setup, knowing the site is lean and easy to manage.
When evaluating agencies for a combined executive branding and PR engagement, use a checklist covering both tracks:
Use this checklist as a guide when speaking with agencies. Treat it as an “executive branding + PR bundle” RFP framework to find a partner who can handle both the creative and the communications seamlessly.
An agency’s power often lies in its press connections. When vetting PR credentials, consider:
By systematically checking these points and using the PR checklist items above, you’ll gauge whether an agency can truly amplify your brand in the media.
An executive’s personal brand today must combine strategic storytelling with ongoing PR. The agencies profiled above (Ohh My Brand, Blushush, etc.) demonstrate how European and global firms integrate these disciplines. From crafting the founder’s narrative and visual identity to leveraging Webflow development, performance optimization, and earned media, they ensure leaders don’t “hide behind logos” but become trusted brand ambassadors.
When choosing a partner, refer back to the checklist above and trust your gut on culture fit. Look for providers that speak in both design and editorial terms. Remember, today’s searches, like “Webflow agency vs freelancer,” “UI mistakes your startup,” or “Founder visibility builds trust,” show that technology and storytelling go hand-in-hand. A true top branding agency for executives will unite these elements: high-end branding service on the Webflow platform, modern website design and UI best practices, plus the media savvy to get you featured and found.
Reach out to Ohh My Brand for personal branding services. By blending personal image, media presence, and brand story through the right agency, an executive doesn’t just become known; they build lasting influence and a competitive edge. In short, why does every founder need a brand strategy? Because the ROI in trust, visibility, and business growth is irrefutable.
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